For artists and designers seeking to turn their skills into revenue, selling clip art is a good place to start. Due to the surge in the sale and usage of visual material, there has never be a more ideal opportunity to enter into the Clip art industry than now. In this article we will discuss the tips and tricks associated with selling Clip art online, the platforms suitable for selling it, and the ideal pricing for your designs. If you wish to expand your income streams, regardless of whether you are an emerging or already skilled artist, this blog will offer value. So keep reading.
In this blog on how to sell clip art, we’ll cover the following:
- What’s Clip art & Who uses Clip art?
- Benefits of Selling Clip art online
- How to Create Clip art?
- How to Price your Clip art?
- How much money can you make by selling Clip art?
- How to Sell Clip art
- Marketing your Clip art
- Bonus: Popular Clip art in demand
- Conclusion
Before we dive in, let’s look at what are clip arts, who use Clip art, and the benefits of selling Clip art online.
1. What’s Clip art & Who uses Clip art?
Clip art images are artistic designs and can be incorporated in products, marketing materials, special events, and other artwork as design components. Besides video game designers, teachers, students, freelancers, and other creatives, practically anyone who wants to incorporate visual components into documents, pages, or websites can make use to them. The following are some of the uses of Clip art:
- Adding decorative elements to a newsletter or flyer
- Illustrating a point in a PowerPoint presentation
- Making visual supports for a lesson
- Including logos and icons on a website or social media.
- Improving the aesthetics of a paper, document or report.
2. Benefits of Selling Clip art online:
- Passive income: Selling Clip art online can provide you with passive income as the Clip art can be sold over and over at a set price without putting in any more work or resources.
- Versatility: You can sell Clip art online while working on a schedule that fits your pace.
- Minimal costs: As there are no tangible goods to be made or stock to hold there is little upfront costs to selling Clip art online.
- Huge market: With the internet providing a global platform for selling products, you have the opportunity to reach a wide audience with your offerings.
- Minimal risk: Selling Clip art online is relatively low risk primarily because the investment to get started selling is low but profits are relatively high.
3. How to Create Clip art?
You can use the following ways to create Clip art:
- Illustrating and digitizing: Any hand-drawn or digitally illustrated images are created, then scanned or saved in a digital format. Such images may be sold and shared on a website like Etsy or Shutterstock. For example, hand-drawn illustrations of different types of animals can be made available for sale as Clip art on Etsy.
- Photography: Now in this technique, actual photographs of objects or people are taken and later on they are altered on for example Photoshop to produce clip art images. To give your Clip art photos a more artistic look or new style, you can also employ additional applications like Picsart. These images are then sold online on different sites such as Getty Images or iStock.
- Vector graphics: This method includes using software such as Adobe Illustrator or Inkscape to make geometrical shapes and lines of images which can be resized. Such images can be sold online and also shared online through vector stock or even creative market.
- 3D modeling: This involves creating 3D models of objects or subjects using software such as Blender or Cinema 4D and then rendering them as 2D images. These images can then be sold or shared online through websites such as 3DOcean or TurboSquid.
Bonus: Here are some of the tools that you can use to create Clip art:
Tools:
- Adobe illustrator
- Fotor
- Edraw
- PhoXo
Courses:
4. How to Price your Clip art?
When pricing your Clip art, balance the market demand and competition with the value of your work. Here are some tips to consider when pricing your Clip art:
- Figure out the worth of your work: This will include the amount of hours you have put into creating the clip art as well as the resources you have put in the process. Also, extra costs such as software’s used in the process can be included.
- Research the market: Look at what other artists are charging for similar Clip art, and consider whether your work is on par with their quality and style. You may want to offer a lower price point if you are just starting out, but you should also be aware of the going rate for your level of experience and expertise.
- Offer different pricing tiers: Consider offering different pricing options based on the intended use of the Clip art. For example, you could offer a lower price for personal use, and a higher price for commercial use or licensing.
- Provide Multiple Pricing Tiers: Consider offering discounts on bundles when a customer decides to purchase multiple Clipart designs in one go as this can help increase overall sales.
5. How much money can you make by selling Clip art?
Wooly Pronto recently posted a video on her YouTube channel explaining how best to go about selling Clip art online. According to her, she’s grossed more than $1000 a month, working no more than 10-15 hours every week in the process. Even a small commitment of effort working towards an idea can result in a awe inspiring revenue such as this. If you are considering starting your own online business, Wooly’s video is definitely worth watching for inspiration and practical tips.
6. How to Sell Clip art:
Selling your Clip Art can be done in two ways: creating your own website/online portfolio and marketing your followers, or, selling your digital designs in already established marketplaces. Let’s look at each one of them.
6.1. Selling Clip art to your social media followers:
If you have a strong following on social media you can sell your Clip art designs directly to your followers by offering them as digital downloads.
You can create a product listing on platforms like CheckYa showcasing the Clip art designs that you have available for purchase. You can then use social media platforms like Instagram, TikTok and Pinterest as funnels to promote your listings.
Here’s how you can create your own profile using CheckYa to sell your Clip art Online:
1. Create your CheckYa account: If you don’t have an account already, creating an account on CheckYa is incredibly easy. You can go to https://checkya.com/ and get started.
2. Upload your Clip art: You can add as many Clip art as you wish. Go to the “Sell digital goods and services” section on your dashboard and start adding the details of your Clip art. Add Clip art images along with a detailed description about the Clip art. Next,add a preview of your Clip art to give your potential customers a sneak peek of your design. When you’re done, select “save product” and your Clip art will now be added to your CheckYa profile.
3. Add your payment option: CheckYa processes payments through Stripe and Paypal and allows you to get paid in over 200+ different currencies.
4. Share your Clip art: Once you are done adding your Clip art., you can simply copy the link to your Checkya profile and paste it on your social media channels, making it easy for your customers to buy your designs.
6.2. Selling Clip art on Marketplaces:
Another way to sell your Clip art designs is by using online marketplaces like Etsy, Creative Market, or Artstation. These marketplaces allow you to create a seller account and list your Clip art designs for sale.
You can create a product listing on these platforms, showcasing the Clip art designs available for purchase. You can also use the platform’s marketing and promotional tools to reach a wider audience and increase your sales.
To make the process of buying your Clip art easy for customers, these platforms usually offer various payment options, such as credit card, debit card, and PayPal.
7. Marketing your Clip art:
If you decide to sell your products via your own platform or via a platform like CheckYa, you need to market it to your social media followers. Here are 10 ways by which you can effectively promote your Clip art to your followers.
- Share sneak peeks of new clip art designs on social media to build anticipation and interest.
- Create social media posts featuring your clip art in action, such as in a finished project or design.
- Offer exclusive discounts or free clip art to your social media followers.
- Host a social media contest or giveaway using your clip art as prizes.
- Collaborate with other creatives or businesses to showcase your clip art in their projects and share on social media.
- Share behind-the-scenes looks at your creative process and the inspiration behind your clip arts.
- Use hashtags relevant to your clip art and participate in relevant Twitter chats or Instagram challenges.
- Share user-generated content featuring your clip art to showcase their versatility and appeal.
- Offer social media followers a sneak peek at your clip art before they are available to the general public.
- Share educational content on social media about how to use clip art effectively in design projects.
8. Bonus: Popular Clip art in demand:
Many types of Clip art are popular and in demand, including:
- Cartoon characters: These are popular with children and can include characters from movies, TV shows, and comic books. Examples include Mickey Mouse, SpongeBob SquarePants, and Tom and Jerry.
- Holiday-themed Clip art: This includes Clip art related to specific holidays such as Christmas, Halloween, and Easter.
- Animals: Animals are popular subjects for Clip art, including pets such as dogs and cats, as well as wild animals such as lions and tigers.
- Food and drink: Clip art of food and drink, such as fruits, vegetables, and beverages, is often used in marketing and promotional materials.
- Nature and landscapes: Clip art of natural scenes, such as mountains, forests, and beaches, can be used to add a sense of beauty and serenity to designs.
- Transportation: Clip art of vehicles, such as cars, planes, and boats, is often used in transportation-related designs.
- People: Clip art of people in various poses and activities is often used to add a human element to designs.
- Sports and recreation: Clip art of sports and recreational activities, such as golf, basketball, and hiking, is popular with sports enthusiasts.
- Business and finance: Clip art related to business and finance, such as office buildings and money, is often used in business-related designs.
- Education and learning: Clip art related to education and learning, such as books and pens, is often used in educational materials and designs.
9. Conclusion:
In conclusion, selling Clip art as a passive income stream can be a great way to earn extra money on the side. By following the steps outlined in this blog post, you can create high-quality Clip art designs, establish yourself as a reputable seller, and start earning passive income through online marketplaces and platforms like CheckYa.
